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MARKETING & EMAIL

Turn ticketing data into better event marketing.

Build mailing lists from your ticketing data, segment buyers by real behaviour, send targeted campaigns and track which emails drive sales.

Everything runs from the same platform you use to sell tickets, manage customers and report on revenue.

Marketing reporting dashboard
HOW IT WORKS

Your buyer data is already in the system. Put it to use.

Every order tells you something useful: what someone bought, when they bought, which event they attended, whether they opted in to marketing, and whether they came back again.

Ticketflex helps you turn that data into clear mailing lists, targeted campaigns and measurable results, without exporting spreadsheets or rebuilding your audience somewhere else.

Mailing lists that stay up to date.
Create consent-aware lists from events, venues, ticket types, memberships, purchase history and buyer preferences.
Target the right buyers.
Segment audiences by real behaviour, including events attended, ticket types purchased, booking dates, membership status or last visit.
Track campaigns through to revenue.
Use campaign reports and discount codes to understand which messages, segments and offers actually drive sales.
Mailing lists that stay up to date automatically.
Mailing Lists

Mailing lists that stay up to date automatically.

Create mailing lists from the customers already in Ticketflex. Lists can be based on events, venues, ticket types, memberships, purchase history or marketing consent, so you always know who you are contacting and why. As new buyers purchase tickets or update their preferences, your lists can stay in sync without manual imports.

Consent-aware lists
Only include customers who have opted in where marketing consent is required.
Event-based audiences
Build lists from previous buyers, attendees or specific event categories.
Always up to date
Keep audiences refreshed as new bookings come in.
Email campaigns from within Ticketflex.
Campaign Builder

Email campaigns from within Ticketflex.

Build and send email campaigns directly from the platform. Promote upcoming events, announce early-bird offers, send important updates or re-engage past buyers without moving data into a separate tool. If you already use Mailchimp or another marketing platform, Ticketflex can still help you organise and export the right audience data.

Built-in campaigns
Create and send marketing emails from Ticketflex.
Use your buyer data
Target people based on what they have actually booked.
External tool support
Export or sync audience data where integrations are in place.
Target the right buyers, not just all of them.
Segmentation

Target the right buyers, not just all of them.

Segment your audience by real behaviour, such as events attended, ticket types purchased, booking dates, membership status or last visit. Send early access to last year's buyers, re-engagement emails to lapsed visitors, member-only offers to active supporters, or upgrade campaigns to people who bought a specific ticket type.

Behaviour-based segments
Filter audiences by purchases, attendance and activity.
Lapsed re-engagement
Reach people who have not booked or visited recently.
Early-bird targeting
Promote new dates to the people most likely to return.
Discount codes that do not get misused.
Discount Codes

Discount codes that do not get misused.

Create discount codes for mailing lists, partner promotions, early-bird campaigns, member benefits or lapsed customer offers. Set the rules upfront, then track usage as sales come in. Codes work automatically at checkout, so your team does not need to manually approve or verify each order.

Usage limits
Control total redemptions, expiry dates and availability.
Per-buyer caps
Limit how many times each customer can use a code.
Live redemption tracking
See which codes are being used and how much revenue they drive.
See what works, not just what you sent.
Campaign Reporting

See what works, not just what you sent.

Campaign reporting shows opens, clicks and, most importantly, the sales each campaign helped generate. Track revenue by campaign, compare different audiences and understand which messages drive the strongest response.

Revenue attribution
See which campaigns lead to bookings.
Open and click rates
Understand how each email performs.
Campaign comparison
Compare subject lines, segments and offers over time.

Marketing connected to the rest of your ticketing.

Ticketflex brings ticket sales, buyer data, mailing lists, discount codes, campaign reporting and automations into one place, so your marketing is based on what customers actually do.

Mailing lists
Build audiences from live ticketing and customer data.
Segments
Target buyers by event, ticket type, membership or behaviour.
Consent rules
Respect opt-ins, opt-outs and audience exclusions.
Discount codes
Create trackable offers with clear usage rules.
Automated emails
Send timely messages without manual follow-up.
Revenue tracking
See which campaigns convert into ticket sales.

See how Ticketflex would work for your marketing.

Every event, venue and attraction has different audiences. Book a short demo and we'll show you how Ticketflex can help you build mailing lists, target the right buyers and understand which campaigns drive sales.

Book a demo Talk to the team